Traditional approaches just don’t work in this digital world, and cookie cutter strategies won’t get results.
We offer fresh angles, sound techniques, and marketing that actually works because it's based on your business, your goals, and the market research we do to back it all up. We roll it all together to create real IMPACT for your company. BottomLine Marketing is a boutique Calgary advertising agency. We make sure you get found online and that you are generating the leads and customers you want for your business.
Marketing is meant to advance your business, or in other words, it has to support your business goals, provide value for your clients, reach your target audience in the most efficient way, and move them to buy. That’s the kind of impact strategy we build for every client.
There is no point in spending a dime on marketing if you have no idea who you target is, where your opportunities are, and what’s actually going to speak to your prospective clients. Our market research provides the clarity needed to create effective, compelling and impactful campaigns for your company.
Website Design & Development
Your website is the foundation for your business and it should consistently generate leads for you. We custom design engaging websites that are fully optimized for conversion.
Search Engine Optimization
Getting to page 1 on Google or any search engine takes specific know-how. We have exactly what you need to move up in the ranks and reach for that coveted position.
More than 80% of people research online before they make a purchase, and that’s why the content you create for your company matters. We make sure your content is on target and that the right people are seeing it. It’s the kind of impact that moves you quickly toward success!
Email marketing is still the best and easiest way to make sales - if you do it properly. We help you lead your clients through the buying cycle, so you can positively impact your revenue.
Pay Per Click Advertising
When you’re ready to expand your customer base, pay per click advertising will bring your business to a whole new audience. We develop the master plan that makes it truly effective.
Everything flows from your brand. It defines your culture, your clients, your niche, and your direction. We help our clients fully establish every aspect of their brand, and we design the visual assets to support it.
Social Media Marketing
More and more people turn to social media for news, information, and interaction. It is THE place to build your relationships, promote your content, and bring in new leads. We ensure your social media advances your business, supports your brand on every level, and helps you meet your business goals.
Do we do traditional media too? You bet we do.
Whether it’s print material, a radio campaign, or billboard marketing, we make sure you get noticed so you can meet your business goals and create the success you really want.
We are more than a marketing agency - We are an Impact Agency. Start getting a real return on your marketing investment.